Decoding Advertising.

In today's lecture we tackled looking at advertising, its effects and how to analyse them. It was very interesting to take on the analysis and actually see how much thought went into adverts, and how many subconscious meanings and hints are placed within them. 
        Once going over the basics of advertising, and the key steps in making them effectively, we dove straight into analysing the Panzani, and Dior magazine advert. 

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For our blog task, we were asked to analyse a magazine advert that we find ourselves. I decided to look at a Lancôme advert from January 2020, featuring one of their makeup products. 

While researching for the context of this advert, I found this blog centred around bringing light upon the work of black women. It was extremely informative, and has a lot of resources to support black artists: ​www.superselected.com/